Built into the Google paid search algorithm is a Landing Page quality score. The higher the score, the greater the likelihood that the page will meet the objective of the searcher. Additionally, the higher the score, the better the odds that the ad will show up higher in the paid results, even higher than advertisers who are willing to pay more for their clicks.

Our comprehensive search engine marketing services include:

• Pay Per Click Campaigns and Strategies
  
• Keyword selection
  
• Tuning the web site pages
  
• Optimizing the Site Structure
  
• Web site Submission to the Major Search Engines
  
• Auditing and Improving the Web site for Improved Performance
  
• Working Around Specific Optimization Issues
  
• Link Building
  
• Content Distribution
  
• Monitoring Search Engine Rankings